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Strategic Investments

We invest in companies
we’re proud to build alongside.

We’re operators first. Every investment reflects our conviction in exceptional founders and businesses where our go-to-market expertise can create outsized value. We invest where GTM is the bottleneck: B2B companies in the region we can put our own engine behind.

Pitch Your Company
  • CrossVal
  • DotZero
  • Strive
  • Santechture
  • Milkstraw
  • The Greenhouse
Why We Invest

More than capital.

Instead of writing checks and waiting, we actively help companies build predictable revenue systems, refine positioning, accelerate outbound, and scale GTM.

  • Operator Experience

    Built from years of scaling B2B growth.

  • GTM Expertise

    Messaging, outbound, AI workflows and pipeline generation.

  • Founder Network

    Introductions to customers, partners and operators.

  • Long-Term Alignment

    We back founders we genuinely want to work with

Portfolio

  • Aura Finance
  • CrossVal
  • FeelBetter
  • Inovat
  • Jalebi
  • JustGold
  • KuboCare
  • Nabta Health
  • Octa
  • RetailHub
  • SellAbroad
  • Tapper
  • Tuner
  • Dimension
  • Funch
  • GrowDash
  • HeroGo
  • Payd
  • RenoHome
  • SAIDAS
  • XSquare
Beyond Capital

What founders actually get.

Capital is the smallest part of it. Portfolio companies get the same Elastic GTM engine we run for clients: positioning, outbound, and appointment setting from the team that invested.

  • Investment

  • Positioning

  • Outbound Engine

  • Sales Systems

  • Pipeline

  • Scale

  • Messaging

    Sharpen positioning.

  • Outbound

    AI-powered prospecting.

  • Sales Process

    CRM, automation and playbooks.

  • Hiring

    Access trusted operators.

  • Partnerships

    Warm introductions.

  • Growth Strategy

    Hands-on GTM support.

Great companies deserve
more than capital.

We’re always excited to meet ambitious founders building the future of B2B software and AI.

Pitch Your Company